LifeLock and Equifax are companies that specialize in identity theft and credit protection services. LifeLock has been in business for several years and has gained a positive reputation due to its 24/7 customer service and quick response to claims made by customers. Equifax is known as one of the three primary credit reporting bureaus that play a role in determining individual and corporate FICO scores and credit ratings. Although Equifax has had bad reviews due to a large data breach in the recent past, both companies offer a variety of services that are both reliable and effective when it comes to preventing identity theft.
Overview: LifeLock vs Equifax
Both LifeLock and Equifax are in business to prevent identity theft and help consumers monitor how their confidential information is used when it comes to financial matters and personal security. Both are well-known for their identity theft services, but Equifax is known more as a credit reporting bureau instead.
- Equifax is limited when it comes to helping customers restore their identity
- LifeLock offers three primary plans that provide various levels of protection
- Equifax is known primarily as a credit reporting bureau
- LifeLock will notify you if you appear on the sex offender list
- Equifax does not monitor court records, arrests or criminal records
Similarities: Equifax vs LifeLock
LifeLock and Equifax are both noted for protecting your identity and monitoring your credit reports. LifeLock and Equifax both have the capability of monitoring how your information is used in terms of opening new lines of credit and notifying users if the status' of their accounts change unexpectedly in terms of large withdrawals or missed payments, etc.
- Monitors at least one credit report on a regular basis
- Ability to notice when new lines of credit are opened
- Notifications are sent when large amounts of money are withdrawn from an account
- Both offer recovery assistance
- Both have fair to average customer service departments
Differences: Equifax vs LifeLock
The major difference between the two is that Equifax is a major credit bureau. While it's effective at monitoring credit and financial accounts, it lacks in terms of offering restoration services. LifeLock is also better equipped when it comes to scanning the Dark Web to find your information on suspicious or fraudulent accounts.
- Equifax is best known as a credit bureau that helps to determine FICO scores
- LifeLock continually scans the Dark Web to uncover areas where your information is being used
- Equifax does not monitor court records, arrests, or sex offender registries
- LifeLock offers Norton Online Security
- Equifax does not offer any type of anti-virus program
LifeLock has scanning capabilities that make it possible for them to continually monitor the web, looking for suspicious websites that may have access to your information. It protects your social security number, address, birthday, and other important pieces of information that others can use to hack into your accounts.
Equifax has minimal scanning capabilities in terms of the dark web. They do, however, watch for your information to appear in new account applications that appear on their credit reporting website.
Financial & Credit Monitoring
When you subscribe to LifeLock's more advanced services, you get full financial and credit monitoring that lets you know when large withdrawals have been made or new accounts have been opened in your name.
As a fully functional credit reporting bureau, financial and credit monitoring services are Equifax's area of expertise. They can notify you if there are any types of changes to your credit card or bank accounts. They can identify large withdrawals and target them for investigation as well as identify when new accounts are opened in your name.
Identity Restoration & Insurance Coverage
LifeLock offers $25,000 in compensation if you have lost or stolen funds and $1 million in restoration funds to pay attorneys and experts with their Basic plan. Signing up for their Advantage plan will get $100,000 in compensation and $1 million for restoration. The Ultimate plan allows for $1 million in compensation and an additional $1 million for restoration fees.
Equifax does little to assist with compensation if funds are lost or stolen but it does offer $1 million in restoration insurance with all of its packages.
Pricing & Plans
LifeLock's Basic plan starts at $9.99 a month and increases to $14.99 after the first year if you choose to include the Norton Security Online protection. The Advantage plan starts at $19.99 a month and increases to $24.99 after the first year if Norton is included. With the Ultimate plan, the prices start at $29.99 a month and increase to $34.99 a month at the beginning of the second year if Norton is added to the package. You can also include the Senior package for $19.99 a month or the Junior package for $5.99 a month per child.
Equifax has three main plans that include the ID Patrol for $16.95 a month, the Premier for $19.95 a month, and the Family Plan for $29.95 a month.
Summary: LifeLock vs Equifax
LifeLock is the best choice if you want a comprehensive listing of services for an affordable price. Read our LifeLock review here to learn more.
Equifax is the better choice if you want the convenience of working directly with a main credit reporting agency.
*LifeLock does not monitor all transactions at all businesses.
**Terms apply to all LifeLock plans.
***The credit scores provided are VantageScore 3.0 credit scores based on data from Equifax, Experian and TransUnion respectively. Any one bureau VantageScore mentioned is based on Equifax data only. Third parties use many different types of credit scores and are likely to use a different type of credit score to assess your creditworthiness.