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Starting at $24.99 per month for an on-the-go medical alert device, Lively offers affordable mobile solutions for seniors.
Better known for the Jitterbug phone, Lively has experience creating devices tailored to seniors, and they do it at surprisingly affordable rates. But, when it’s a product that saves your life, low prices are not enough. You need reliable devices that can compete with the best medical alert systems on the market.
Our team of senior care experts bought a Lively Mobile2 and tested it out in our day-to-day life for three weeks. We also ran simulated tests to see how it would work in a real medical emergency, all to find out if Lively offers more than a low price tag. Let’s dig in.
Did You Know? Lively was formerly known as GreatCall. However, in May of 2021, the company rebranded its name and products to Lively.
Lively isn’t your average medical alert brand. It’s both a cell phone provider and a medical alert company with unique solutions for reaching emergency responders. The company also provides exclusive concierge services like on-demand phone consultations with doctors.
The most popular Lively products are their mobile phones. The phones have big buttons and other senior-friendly features. We also like that they’re powered by Verizon, one of America’s most reliable cellular networks with extensive nationwide coverage.1
Lively’s phones aren’t medical alert devices; only the Lively Mobile2 we tested is. If a phone is what you’re looking for, though, you can still subscribe to Lively’s medical emergency monitoring service that you can call for urgent care guidance. With the overview out of the way, let’s dig into Lively’s pricing and our experience using their medical alert system.

We bought a wristband with our Lively Mobile2 so we could wear it as a watch.
Did You Know: Lively cell phones can call for help from across the house when synced to a Lively pendant.
The best features of Lively include:
Check out more recommendations from the SafeHome team:
The Lively phones – the Jitterbug Flip2 and Smart4 – aren’t actual medical alert devices, but you can still sign up for their medical response service. However, you’d need to call them from the phones instead of just pressing a button. Only the Lively Mobile2 is a medical alert device.
Here’s a breakdown of the costs associated with each Lively device:
| Lively Device | Lively Mobile2 | Jitterbug Flip2 | Jitterbug Smart4 |
|---|---|---|---|
| Type of Device | Mobile Medical Alert Device | Flip Phone | Smartphone |
| Equipment Fee | $79.99 | $79.99 | $119.99 |
| Activation Fee | $35 | $35 | $35 |
| Monthly Fees for Urgent Response Monitoring | Starts at $24.99 | Starts at $34.99 | Starts at $39.99 |
| Fall Detection | $9.99 per month | Not available | Not available |
| Care Advocate and On-Call Nurse | +$10 per month | +$10 per month | +$10 per month |
Pro Tip: While we’re not big fans of Lively’s $35 activation fee, it’s easy to get around. They waive the activation fee if you call them to activate your device or if you activate it online. Just avoid activating it through a third-party retailer or you might end up paying that $35 fee.
Prices only tell half the story. You need to know what you’re getting for your money to tell if it’s a good deal. We tested Lively’s medical alert systems, so we can share exactly what to expect from each of their devices and assess their overall value.
While we appreciate that Lively makes mobile phones tailored to seniors, a dedicated medical alert device is still better when it comes to receiving emergency medical help.
That’s because Lively’s phones are not waterproof. You can’t take them in the shower, where most medical emergencies occur.2 Still, a Lively phone is a better medical alert device than most other phones on the market.
>> Read About: Lively Jitterbug Phone Costs and Smartphone Pricing 2026

Our subscription to Lively Preferred included access to the Lively Link app we used to track our steps.
The Jitterbug Flip2 is a folding mobile phone made by Samsung. It’s easy to use and has a simple large-print menu and big keypad buttons, leaving room for a red emergency help button at the bottom of the number pad. That button is why we prefer it over the more advanced and expensive Jitterbug Smart4. It allows you to access help without any extra steps.
Of course, it can do a lot more than a traditional medical alert device such as dialing and texting by voice, taking pictures with an 8MP camera, playing Brain Games for mental sharpness, and using it as a reading light with a magnifier.
As long as you opt for the plan with medical alert monitoring, you’ll get unlimited texts and minutes for free. Otherwise, plans start at $14.99 per month for basic phone service with limited texts and minutes. You can add unlimited calls and texts for an extra $5 per month.
Best for: The Jitterbug Flip2 is best for seniors who want a simple phone with a button that acts as a medical alert device.
Pro Tip: Want to learn about the best features of the latest alert systems? If so, check out our medical alert system buyer’s guide to get the scoop.

The large buttons for each app make it easy for seniors to navigate the Jitterbug Smart4.
To our surprise, the Jitterbug Smart4 is a capable smartphone. It’s not as powerful as the latest iPhone, but the latest iPhone doesn’t have an “Urgent Response” button. And that’s the type of functionality that can keep you safe.
Requesting help with the Jitterbug Smart4 takes an extra step compared to the Flip2. You need to turn the phone on before you can hit that “Urgent Response” button. We don’t find that a big issue, but if you have dexterity problems, that’s probably not the most ideal during emergencies.
The Jitterbug Smart4 includes unlimited talk and text, 1 GB of data, and 24/7 access to an Ask Lively operator with every plan. They start at $19.99 per month. However, for access to the Urgent Response feature, you’ll need at least the $39.99 per month plan. You can also add more data to your plan for an additional fee of up to $30 per month for unlimited data.
Best For: The Jitterbug Smart4 is best for seniors who want an easy-to-use smartphone with some medical alert capabilities.
FYI: In most cases, you can transfer your current mobile number to a Lively phone. We always recommend doing so to keep things simple.
When it comes to medical alert capabilities, the Lively Mobile2 is much better than Lively’s phones. It’s easier to use, you can take it everywhere, and it comes with extra safety features like enhanced GPS tracking for emergency responders.

We bought a wristband for our Lively Mobile2 for $7.99 so we could wear it as a watch.
Compared to Lively’s phone options, the Mobile2 offers the easiest way to get medical support. There’s one button on the device. Pressing it immediately connects you with Lively’s Urgent Response team. It’s also the only device that’s waterproof, so we were able to take it with us swimming and in the shower.
We also recommend adding fall detection with the Mobile2. We consider it a must-have feature for most users of medical alert devices. After running a few simulated falls, though, we found out that this feature works best when it’s worn as a necklace with the included lanyard.
Best for: The Lively Mobile2 is best for folks who want a dedicated medical alert device that they can take anywhere.
>> Check Out: Best Medical Alert Systems with Fall Detection
Pro Tip: Unlike Lively’s mobile phones, the Lively Mobile2 is a qualified expense for an HSA or FSA account. That can help you lower your expenses since you can pay for it with pre-tax dollars.
Lively stands out from other medical alert and senior phone providers with unique services like Lively Rides. Depending on the tier of service, you’ll get access to Lively’s various services. There are three service tiers for the Jitterbug Smart4 and Jitterbug Flip2: Basic, Preferred, and Premium. We suggest opting for at least the Preferred to access the emergency response feature.
The Lively Mobile2, designed specifically as a medical alert device, only supports the two plans called Basic and Premium. Those two plans include all the same features as the Smart4 and Flip2’s Preferred and Premium plans except without talk, text, and data.
While the Premium plan adds 24/7 access to an on-call nurse who can refill subscriptions and dedicated care advocates, most find the preferred plan sufficient for their needs. Most health insurance plans also include remote access to an on-call nurse for basic needs, so unless you specifically need that extra layer of support from Lively, the mid-tier options offer excellent value.

The Lively Link app allowed us to invite our caretaker and loved ones so they could see our location and receive our alerts.
Here’s a complete breakdown of Lively’s specialized services, the plan level required to access them, and which devices support each feature:
| Lively Service | Plan Required | Device Availability | Service Description |
|---|---|---|---|
| Fall Detection | Fall Detection Add-On | Mobile 2 | A wearable add-on that sends an emergency signal if it detects a sudden fall |
| Urgent Care | Basic for Mobile2; Preferred for Smart4 and Flip2 | Mobile2, Smart4, Flip2 | On-demand phone consultations with doctors and RNs plus an audio library on common health problems |
| Personal Operator | Basic for All Devices | Mobile2, Smart4, Flip2 | Unlimited help with appointments, scheduling, and more |
| Lively Link | Basic for Mobile2; Preferred for Smart4 and Flip2 | Mobile2, Smart4, Flip2 | A mobile app that allows caregivers to use location detection and receive alerts if the subscriber calls for help |
| Lively Rides | Basic | Smart4, Flip2 | Concierge service for arranging Lyft rides with drivers trained to work with seniors |
| Urgent Response | Basic for Mobile2; Preferred for Smart4 and Flip2 | Mobile2, Smart4, Flip2 | Emergency response system that sends assistance when the help button is pressed |
| Brain Games | None | Smart4, Flip2 | Pre-loaded games from a leading provider of brain fitness exercises |
| Alexa Integration | None | Smart4, Flip2 | Technology that enables calling or texting by voice |
| Care Advocates | Premium | Mobile2, Smart4, Flip2 | Experts you can call for advice on improving your health |
| Nurse On-Call | Premium | Mobile 2, Smart4, Flip2 | Doctors and nurses you can call for medical advice and prescriptions |
Looking to enhance your Lively device? The brand offers an extensive selection of accessories, add-ons, and upgrades — more than most competitors in the medical alert space. Whether you need a case, extra charging cables, or wearable options, there’s likely an accessory that fits your needs. Just keep in mind that adding accessories also increases your total price.
Below is a comprehensive pricing breakdown of Lively accessories compatible with each product line.
| Product | Description | One-Time Cost | Product Description |
|---|---|---|---|
| All | Lockbox | $39.99 | Key-code lock box for emergency responders to access your house |
| Jitterbug Smart4 & Flip2 | Car Charger | $24.99 | 12V charger with 40″ coiled cable |
| Jitterbug Smart4 & Flip2 | Bluetooth Headset | $39.99 | Wireless headset for streaming music and answering calls |
| Jitterbug Smart4 & Flip2 | Stereo Earphones | $24.99 | Headset for streaming music and answering calls |
| Jitterbug Smart4 | Soft Shell Case | $19.99 | Protective wrap-around case |
| Jitterbug Smart4 | Hard Shell Case | $24.99 | Extra protective wrap-around case |
| Jitterbug Smart4 | Screen Protector | $19.99 | Thin, tempered glass that guards screen against scratches |
| Jitterbug Smart4 | Extra Wall Charger | $24.99 | Includes a micro-USB cable |
| Jitterbug Smart4 | Wallet Folio Case | $39.99 | Stylish protection for phone with functionality of wallet |
| Jitterbug Smart4 | Smartphone Stand/Grip | $9.99 | Attachment that makes it easier to hold the smartphone |
| Jitterbug Flip2 | Extra Charging Dock | $29.99 | Additional dock for convenience |
| Lively Mobile2 | Lanyard | $14.99 | Available in black |
| Lively Mobile2 | Belt Clip | $14.99 | Attaches to pocket, purse or keychain |
| Lively Mobile2 | Wristband | $19.99 | Adjustable and available in black |
| Lively Mobile2 | AC Charging Dock | $24.99 | Easy to use |
We’ve helped countless families navigate these decisions through our hands-on testing and research. Start by determining whether you need a smartphone with medical alert features or a dedicated device. Next, check if your health insurance already covers features similar to Premium plans — this could save you money. If not, we recommend selecting a plan with Urgent Response for the fastest emergency access. Finally, choose accessories that fit your budget and daily needs.
Save 20 percent: Lively’s current deal gives all new subscribers 20 percent off their first order. You still need to pay full price for their subscriptions, but accessories will be marked down 20 percent as well. They used to also offer a $5 per month discount on subscriptions for AARP members, but that’s no longer available.
Shipping is free on all orders, and you can usually skip the activation fee by calling Lively directly instead of activating in-store.

After activating fall detection on our Lively Mobile2, we started wearing it as a necklace for more accurate detection.
Choosing a Lively alert system makes sense if you’re budget-conscious. If you or your loved one needs cell phone service anyway, a Lively phone won’t add significant monthly costs. Keep in mind that Lively’s lowest advertised rate of $14.99 per month doesn’t include their Urgent Response feature, so it won’t work as a medical alert device. Don’t forget, they also charge for equipment.
Pro Tip: If you add texting, data plans, and concierge services, the total is still cheaper than most standard mobile phone plans — with the bonus of emergency alert coverage, personal operator support, and senior-friendly features.
As for the wearable, Lively offers one of the most affordable medical alert systems, starting at $24.99 per month, for an all-in-one device you can take anywhere. It’s a bit disappointing that the equipment isn’t free, unlike Bay Alarm Medical’s pricing structure. That said, LIvely’s equipment fees are lower than Medical Guardian’s prices.
You could save a bit with a home-only system with free equipment from Bay Alarm Medical. But for a mobile medical alert system, Lively’s pricing is hard to beat.
>> Learn More: Bay Alarm Medical vs. Medical Guardian 2026
Lively began in 2005, founded by a southern California couple already known for revolutionizing mobile communications. Arlene Harris developed game-changing code for pagers, and Martin Cooper is considered the father of the cell phone.3
In founding Lively, the couple intended to showcase Harris’ new code, called SOS, for emergency communications. The first Lively phones with this technology hit the market in 2006. Well designed and built by Samsung, they were well received from the start. Within a few years, Lively added services such as Urgent Care for on-demand medical calls and MedCoach for text-based pill reminders.
Today, Best Buy owns the company and maintains an A+ rating with the Better Business Bureau.
Lively takes a slightly different approach than Bay Alarm Medical and Medical Guardian, two big-name medical alert companies. Lively really offers only one medical alert device, but that one device is a good deal. Comparable devices from Bay Alarm and Medical Guardian cost $10 to $20 more per month with higher upfront device fees.
With the limited product selection, however, don’t expect to get one of the best medical alert smartwatches like you can with Medical Guardian. Lively’s phones also have some limitations that prevent us from recommending them as medical alert devices such as a lack of water resistance. Lively provides good value, but we prefer the options and quality of products from Bay Alarm Medical and Medical Guardian.
>> Read More: Medical Guardian MGMove Review 2026
We thoroughly researched the pricing and features of every Lively device and plan to get a clear picture of the true cost. We also purchased Lively’s medical alert device for hands-on testing so we could accurately evaluate its real-world value. During our testing, we focused on the following criteria:
If you’re shopping for a new phone or want an all-in-one mobile medical alert device on a budget, Lively offers solid value as an affordable option. You shouldn’t expect ultra-fast response times like Bay Alarm Medical’s 16-second average or advanced smartwatch features like those from Medical Guardian.
That said, Lively provides 24/7 protection starting at $24.99 per month. Device fees are also relatively low, and the company frequently offers promotional discounts. That makes Lively’s pricing some of the lowest in the industry.
The Jitterbug Flip2 typically retails for $79.99 and the Jitterbug Smart4 for $119.99. You’ll also have to pay a $35 activation fee, plus your first month of service which varies based on your talk, text, and health package selections.
There are no setup fees but Lively charges a $35 activation fee per device. You can sometimes find promotions that waive this fee if you call during specific sales events.
If you run out of data, you’ll be charged $0.02 per MB for the remainder of the billing cycle.
Yes, you can use your current phone with any Lively plan including their plans with Urgent Response. That lets you turn almost any compatible smart phone you own into a medical alert device.
Yes, you can switch or cancel plans anytime. There are no long-term contracts. You’ll need to call the customer service team to discuss your options.
RootMetrics. (2024). The state of 5G in the US: Who won the 5G race in 1H 2024? https://rootmetrics.com/en-US/content/US-state-of-5G-1H-2024
Nashville General Hospital (2023). Avoid bathroom injuries. https://nashvillegeneral.org/news/avoid-bathroom-injuries
Encyclopedia.com. (18 May, 2020). Martin Cooper.
https://www.encyclopedia.com/people/literature-and-arts/music-history-composers-and-performers-biographies/martin-cooper#2506300048